Plancraft raises €38 million to build AI-first construction SaaS and expand across Europe
Plancraft, a Hamburg-based construction software company founded in 2020, has closed a €38 million Series B funding round led by the venture capital firm Headline. The new round, which included participation from existing investors Creandum, High‑Tech Gründerfonds (HTGF) and xdeck, brings the company’s total disclosed financing to more than €50 million.
What the funding will do
The company plans to use the fresh capital to scale its business across Europe and to expand its product toward an AI-first approach. Key priorities include building AI tools and autonomous agents to manage routine customer interactions, generate tailored quotes, optimise operations and reduce administrative work for small trades businesses. Plancraft also intends to hire additional product and AI specialists to support this expansion.
Product and customers
Plancraft offers a trades workflow platform designed for mobile use and voice interaction. The platform covers the full workflow from quote to cash: measurement documentation, project planning, time tracking, team coordination and invoicing. The company reports serving more than 20,000 customers in 11 European countries.
Founders and team
Plancraft was founded by CEO Julian Wiedenhaus, Co‑founder and Chief Product Officer Alexander Noll, and founding engineer Richard Keil. The founders bring combinations of trade-background familiarity, civil engineering and software development experience. Since the company’s Series A in mid‑2024, headcount has more than doubled, rising from around 40 employees to over 100. Plancraft has built teams across Germany, Austria, the Netherlands and Italy. Women make up 32% of the workforce and the company runs active programmes aimed at improving gender balance.
Market context and rationale
The move toward AI-enabled workflows arrives as parts of Europe’s construction sector face multiple pressures: an ageing workforce, shortages of skilled labour, heavy bureaucracy and urgent climate renovation targets. Industry figures cited by the company highlight that Europe’s construction activities account for about 40% of global construction CO₂ emissions, and that 31% of German construction business owners are over 60. The sector is also reported to be in a multi-year decline, with Germany projected to deliver far fewer dwellings in 2025 than national targets.
Plancraft positions its software as a trades-specific operating tool that unifies a fragmented set of processes for small and medium craft businesses. The company notes that a large majority of construction firms in Europe are very small — reported figures in the market range from 94% of firms having fewer than 10 employees to 95% having fewer than 20 — which underscores demand for simple, time-saving digital workflows.
Competitive positioning
Plancraft presents itself as an integrated contractor operating system for tradespeople, aiming to replace the need for multiple separate apps with a single workflow-first tool. The company says its product roadmap moves from current voice-enabled mobile workflows toward comprehensive AI automation and agent-driven assistants that reduce the manual burden on small teams.
Funding history and investor notes
Prior capital raises reported include a Series A in mid‑2024 (variously reported at €12 million or €15 million in different disclosures) and earlier seed rounds in 2022. The Series B was led by Headline, which invests across stages and geographies; existing backers Creandum, HTGF and xdeck also participated. One investor representative highlighted alignment between the team, the product and the market opportunity, and flagged the potential for AI to change the industry’s operational model.
Customer feedback and operational impact
Users of Plancraft’s platform report benefits such as being able to manage bidding, planning, time recording and invoicing remotely and more efficiently when staff are unavailable. The company says automated workflows and easier access to business data drive time savings and clearer planning for craft businesses, from carpentry to roofing and small construction firms.
Outlook
The fresh funds will primarily be channelled into product development focused on AI-first capabilities and into hiring across European markets. The company aims to make routine administrative tasks manageable by voice and automation, allowing small trades teams to spend more time on skilled work rather than paperwork.