Groundbreaking ceremony for the new affordable housing project at 300 De Haro Street.
San Francisco officials have commenced construction on an affordable housing project at 300 De Haro Street, aiming to build 425 apartments for low to moderate-income families. The project focuses on compact living spaces designed for efficiency, while also addressing the city’s urgent need for affordable housing amidst a ongoing housing crisis. With an expected completion in summer 2027, this initiative is part of a larger effort to meet California’s housing mandates.
In a significant move to address the ongoing housing crisis, San Francisco officials have officially broken ground on a new affordable housing development at 300 De Haro Street in the Potrero Hill neighborhood. This ambitious project is designed to create 425 new apartments tailored for individuals and families whose annual earnings range from 30% to 70% of the area’s median income, approximately between $41,000 to $95,000.
The new units will consist of compact studio-style apartments, each varying in size from 300 to 400 square feet. These apartments will be equipped with Murphy beds that cleverly transform from sofas to beds, alongside dining tables, maximizing space utilization to cater to the needs of residents living in smaller quarters.
Originally envisioned as a mixed-income project five years ago, the development has shifted focus to solely affordable housing in response to soaring construction costs and broader economic challenges. This project stands out as one of the first to benefit from the streamlined approval process instituted by Senate Bill 35, a measure enacted in 2017 aimed at accelerating affordable housing initiatives across California.
San Francisco is under pressure to meet a mandate to construct 82,000 housing units by 2031, of which more than half must be affordable. However, the city has faced difficulties in achieving these goals, with significantly fewer housing units planned now than a decade ago. The 300 De Haro project marks one of the largest affordable housing developments to emerge since the onset of the COVID-19 pandemic, with an expected completion date in summer 2027.
Financing for this extensive project includes low-income housing tax credit financing, which enables the construction process to advance without relying on city funding. This innovative financing approach serves as a crucial mechanism in a city where the housing market is heavily strained.
The ongoing housing crisis is further complicated by rapidly increasing rents, with the average monthly rent in San Francisco sitting at approximately $3,280, a figure that is more than double the national average. These challenges, coupled with high construction costs, have made it increasingly difficult for developers to pursue conventional market-rate housing projects.
The 300 De Haro project plans to include a range of amenities aimed at promoting community engagement and well-being. Expectations are set for a fitness center, community lounges, shared kitchens, and green spaces, alongside an allocation of around 6,000 square feet of retail space to foster local business opportunities.
While local officials and community members have expressed a blend of responses to the project, concerns have been raised regarding its height and the potential impact on the neighborhood. Nonetheless, there is a notable consensus on the importance of developing affordable housing to tackle the city’s pressing housing issues.
As the 300 De Haro project unfolds, developers remain optimistic that this initiative will help pave the way for more efficient and sustainable affordable housing solutions in San Francisco, a city grappling with persistent housing challenges. With a collaborative approach between the city, developers, and the community, hopes are high for not only meeting housing needs but also for fostering a sense of community among its residents.
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